With a network of over 9500 branded retail locations in the U.S., BP is one of the world’s largest energy companies. BP has the #1 market share in Wisconsin. BP fuel has been the top-ranked fuel by consumers for 16 consecutive years, and has an “every gallon guaranteed” written assurance: the only major oil company to do so. BP fuel slate, which includes Invigorate® – a proprietary additive – is in all three grades of gasoline.
In addition to providing high-quality fuel, BP is also a smart choice for retail gas stations for financial reasons, offering some of the lowest credit card transaction fees in the industry. This robust consumer credit card program, anchored with BP VISA®, has been the best-rated gas/oil credit card by Kiplinger’s Personal Finance for the past three years.
BP is known for it’s bold consumer marketing that includes targeted radio, television and digital advertising. They provide local resources like AdDepot, an on-line resource that makes it faster, easier and more affordable to promote your local business. BP excels at providing cutting edge technology for retail sites such as CommLinx, a combination of software and hardware designed to enhance your existing POS system and enables brand-wide price rollback programs.
The Helios 100 mystery shop program is designed to help deliver a consistent safe, reliable and clean experience at all BP branded locations. The program includes robust incentives for good performance.
BP and U.S. Oil partner up to donate $10,000 to the MACC Fund!!
BP and BP Helios are trademarks of BP p.l.c.