Satisfy Customers with Sweet Snacks

Posted on Wednesday, March 15, 2017

Convenience store snacks are constantly evolving, although chocolate is a snack choice that seems to remain popular. The National Confectioner’s Association states that chocolate sales are expected to grow at a 5% pace in convenience stores. This being said, it is important to provide your consumers the best options in chocolate.  read more...


Keeping the Convenience in Convenience Store

Posted on Thursday, February 16, 2017

Convenience store customers drive past hundreds of gas stations daily. Because there are so many options for customers, it is important for your store to exceed expectations. In order to accomplish this goal, convenience store owners must find a way to put the convenience back into the store. Owners should remember that not only does convenience mean to provide efficiency at the checkout but more importantly, it means employees should be engaged with the customer the moment they walk in the store. The service and products that are provided in the store is the best way to increase convenience to the customer. According to Lori London, some convenient services that customers are searching for are:  read more...


Wine for the Win

Posted on Tuesday, January 24, 2017

Within the past 10 years consumers have voiced a demand toward a wider variety of craft and imported beers along with hard sodas and packaged wine. As a c-store owner or operator it is important to consider offering these up and coming products. Similar to how beer is packaged, wine consumers are requesting that c-stores offer alternative wine packaging. In addition to selling bottles of wine, canned wine, boxed wine, wine in pouches and four packs of wine are other examples of wine packages that should be sold at your store.  read more...


How Shoppers "Sense" Your Store

Posted on Friday, January 13, 2017

Individuals have five natural responses to most things in life, including shopping. According to Nichole Reyhle in article “Engaging All Five Senses of Your Customers” majority of C-store consumers have five different ways to be engaged- or disengaged- by the c-stores they visit. Below, the five senses will help influence new ways to engage customers.  read more...


Smoothly Transition from the Holidays to the New Year- Here's How!

Posted on Friday, December 30, 2016

As 2016 comes to a close, it is important for convenience store owners to ring in the new year with a strategy. Unlike large grocery chains and stores, convenience stores have less shelf space which gives a larger opportunity for experimenting while lessening the risk of financial loss. Below are strategies that owners can easily implement to kick off 2017.  read more...


Store Design Tips

Posted on Friday, December 09, 2016

A big challenge retailers face in the C-store industry is creating a store design for a positive customer experience. So, when you decide to tackle making improvements to your store, here are some easy remodeling items to consider:  read more...


Do's and Don'ts of Social Media

Posted on Thursday, December 01, 2016

These days it is common to see social media websites being used to promote products, services and special deals to consumers. Accounts like LinkedIn, Twitter, Instagram, Snapchat, Facebook, YouTube, etc. are all popular in the realm of promoting. There are a few Do’s and Don’ts about using social media as a marketing tool for your c-store.  read more...


Boosting Beer Sales: Growler Style

Posted on Thursday, November 10, 2016

There is no question that craft brews have taken the beer industry by surprise in recent years, and retailers are elated to accept this opportunity to build their c-store by including these different beers. The Brewers Association stated that grocery craft beer volume sales were up by 16.4% in 2015; which can only mean that having a new way to sell these craft beers will be a positive action to sales. To take advantage of expanding the beer margins in your c-store, going with growlers is the best way!  read more...


Putting a Stop to Employee Theft

Posted on Wednesday, November 02, 2016

It’s common for store owners to think their employees would never steal from their store. Although, unfortunately, it is discovered daily by merchants that staff members have done just that. Statistically, about one out of every 40 convenience store employees have been apprehended for theft by employers. Thankfully, there are ways to diminish employee theft and in return, surround your store with a staff you can trust with these five smart tips and strategies:  read more...


All About Skimming Prevention

Posted on Wednesday, October 26, 2016

Skimming, the stealing of credit/debit card information, is on the rise in the fuel industry. The Fueling Indiana Publication called this year “The Year of the Skimmer.” Even with the work put in to protect fuel costumers from being a victim of identity theft, fraud at the pump continues to grow.  Credit card skimmers are the devices that criminals use to collect card data with which they create fraudulent cards. The problem with these skimmers is that they are difficult to spot; they can be found on the inside or outside of the pump. When the skimmer is internal, they are attached to data lines in the dispenser where the data is transferred electronically. Externally, there is an overlay that looks similar to a PIN pad/ card reader. Being able to locate a skimmer is one thing, being able to prevent a skimmer from collecting card data, is another. As a fuel distributor, it is important to use these six prevention tips:  read more...